How Town Atlas is calculated

The 6-factor readiness score, vitality composite and BID-likeness model behind Atlas.

Atlas scores every identifiable UK town centre on BID readiness, place vitality and whitespace opportunity. The composite combines commercial density, levy capacity, crime intensity, governance, demographics and vitality (footfall + search demand) — calibrated against the population of existing operational BIDs.

Footfall and search demand signals are England-only in v1; Scottish and Northern Irish towns surface explicit 'England-only signal' disclosures rather than fabricated data. Sources include ONS Retail Centres, Companies House, Police UK / Police Scotland, postcodes.io, SerpAPI Google Trends and direct council ingestion.